Managing Crises
This five-hour micro-credential will introduce learners to crisis management and how crises can impact an organization if not managed well. Learners will recognize the various strategies and models to support crisis management.
Here are some of the highlights for this micro-credential.
No admission requirements, no application process, no pre-requisites, open to anyone
Learn at your own pace using a computer, tablet or smartphone
Take up to 90 days to complete the course
Receive a certificate of course completion and digital badge for successfully completing the course which can be shared on social media (e.g. LinkedIn, Facebook, Twitter), downloaded as a PDF, or even embedded in an email signature
In this micro-credential, you will learn about crisis management and how crises can impact an organization if not managed well. Learners will recognize the various strategies and models to support crisis management.
Review the curriculum below to see the topics covered.
Learners who successfully complete the micro-credential will earn a digital badge and certificate of course completion that can be downloaded and shared via social media.
You will have access to the micro-credential for 90 days to work through the content.
Before we begin...
Welcome and Micro-credential Information
Navigation
Learning Outcomes
Lesson 1: Modes of Learning
Lesson 1: Learning Objectives
Introduction to Module 1: What is a Crisis?
What Exactly is a Crisis?
Three Categories of Crises
Examples of Crises
Types of Crises
FREE PREVIEWTypes of Crises Continued
Confrontation or Terror Attacks
Knowledge Check
12 Types of Organizational Events
Lesson 1: Summary
Lesson 2: Modes of Learning
Lesson 2: Learning Objectives
Introduction to Module 2: Introducing Crisis Management
Definition of Crisis Management
What is Crisis Management?
Ivey Business Journal Says It Best
Quick Overview of Crisis Management
Why is Crisis Management Important?
Crisis Management in the 21st Century
The 3 Stages of Crisis Management
More About the Three Stages
The Many Different Approaches to Crisis
Contingency Theory
Pro-Active vs Reactive Crisis Management Model
Stakeholder Theory of Crisis Management
Scenario-Based vs Capacity-Based Model
Knowledge Check
Lesson 2: Summary
Lesson 2 - Quiz
Lesson 3: Modes of Learning
Lesson 3: Learning Objectives
Introduction to Module 3: Crisis Management
Prepare!
Crisis Management Models
The 3-Stage Crisis Management Model
The 3-Stage Model: Pre-Crisis – Crisis Detection
The 3-Stage Model: Pre-Crisis - Prevention
The 3-Stage Model: Pre-Crisis - Preparedness
The 3-Stage Model: Crisis Response
The 3-Stage Model: Post-Crisis
Overview of 3-Stage Model
Fink’s Crisis Model
Mitroff’s 5-Stage Crisis Management Model
Mitroff's 5 Stage Crisis Management Model
FREE PREVIEWAdaptation of 5-Stage Model
FREE PREVIEWCommonalities Between the Models
Comparison of Models
Lesson 3: Summary
Lesson 3: Quiz
Lesson 4: Modes of Learning
Lesson 4: Learning Objectives
Introduction to Module 4: Crisis Management Strategies
Creating a Crisis Management Plan
Creating a Crisis Management Plan in 6 Steps
Three Parts to a Crisis Management Plan
Preparing for the Crisis
Preparing for a Crisis: Anticipate Potential Crises
FREE PREVIEWPreparing for a Crisis: Create a Crisis
Preparing for a Crisis: Monitor Social Media and Customer Complaints
Preparing for a Crisis: Employee Communication and Education
FREE PREVIEWAddressing the Crisis: 5 Steps to Take
Communication Plan
Summary of Strategies
Lesson 4: Summary
Lesson 4- Quiz
Lesson 5: Modes of Learning
Lesson 5: Learning Objectives
Introduction to Module 5: Crisis Communication Strategies
Importance of Crisis Communication
Crisis Communication Theories
FREE PREVIEWSituational Crisis Communications Theory
Three Important Things to Know About Crisis Communication
Crisis Communication for Different Audiences
Communication for Different Audiences: Internal Employees
Communication for Different Audiences: News Media
Communication for Different Audiences: News Media
Communication for Different Audiences: Social Media
Communication for Different Audiences: Social Media - Video
Crisis Management’s Top 10
Lesson 5: Summary
Are You Ready for the Final Quiz?
Lesson 5: Quiz
Conclusion